Derrick Treadwell

Branding + Web Design + Visual Design

D.C. based visual designer experienced with building, optimizing and accelerating businesses & brands from inception to completion.

Derrick Treadwell

Branding + Web Design
+ Visual Design

D.C. based visual designer experienced with building, optimizing and accelerating businesses & brands from inception to completion.

SKILL SET

Design

    • Visual Design95%
    • Web Design95%
    • Product Design90%
    • Branding Identity90%
    • Print Design80%
    • Application Design75%
    • Interaction Design70%
    • Motion Design85%

Software

    • Adobe Creative Suite95%
    • Photoshop90%
    • Illustrator80%
    • InDesign80%
    • After Effects70%
    • Adobe XD60%
    • Invison90%
    • Sketch75%
    • Cinema 4D55%

Development

    • Wordpress90%
    • Shopify80%
    • HTML90%
    • CSS90%
    • Javascript75%
    • PHP75%
    • XML90%

Marketing

    • Google Analytics90%
    • Google Search Console90%
    • Google Adwords80%
    • Hubspot85%
    • SEM Rush80%
    • Mail Chimp90%

EXPERIENCE

  • Worked with stakeholders to design, develop and launch custom Wordpress and Shopify websites
  • Created custom logos and brand guidelines for B2B, B2C and private companies
  • Manage and maintain web sites and web presence for retained clients and companies
  • Develop custom application interface, user experience and interactions for AI lead capture engine

  • Tracked analytics and custom reporting to optimize user experience across all company websites and applications
  • Created new user centric UX/UI experiences for use in split tests, A/B tests and new product campaigns
  • Mobile optimized company e-commerce websites which improved site sales conversion by 18%
  • Managed creative accounts for multiple companies and assured correct application of brand assets
  • Worked with design team and accounting team to track project progress and managed client deliverables
  • Produced web, print, video and other marketing assets for clients and customers
  • Scheduled photo and video shoots for in studio and location shoots, managed team, production, talent as well as customer expectations
  • Managed multiple videographers, sound engineers, and photographers on set to assure smooth productions
  • Shot and edited events with crew consisting of ten plus crew
  • Designed GUI and user experience for company flagship product Ride Genie and Ride Integrity
  • Worked closely with development team, programmers and user experience team to iterate, deploy and test mobile application software
  • Designed user interface elements for Ultimate Poker, the first legal online poker website in North American
  • Produced web, print, video and other marketing assets for corporate company and subsidiary

PORTFOLIO

CONTACT



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